monique helstrom ep 286 The Leader Assistant Podcast

Monique Helstrom is a speaker, coach, and specialized administrative recruiter with over 27 years of experience developing humans and building organizations.

In this episode of The Leader Assistant Podcast, Monique shares her best tips for interviews, gives us a peek inside the administrative recruiting world, and walks us through her advice for resume writing.

Monique Helstrom and Jeremy Burrows - Screenshot 2024-05-08 The Leader Assistant Podcast

LEADERSHIP QUOTE

The greatest contribution of a leader is to make other leaders.

– Simon Sinek

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Monique Helstrom Leader Assistant Communication

ABOUT MONIQUE

With 27 years of experience developing humans and building organizations, Monique Helstrom knows that change is possible, and it all starts within. As a speaker, coach, and specialized recruiter for the Administrative profession, Monique helps her clients take accountability for their past, and command total control of their future.

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EPISODE TRANSCRIPT

00:00:00.300 –> 00:00:02.580
MONIQUE: Hi, my name is Monique Helstrom.

00:00:02.580 –> 00:00:10.740
MONIQUE: Today’s leadership quote comes from Simon Zinick, and that is, the greatest contribution of a leader is to make other leaders.

00:00:17.106 –> 00:00:24.666
<v SPEAKER_3>The Leader Assistant Podcast exists to encourage and challenge assistants to become confident, game-changing leader assistants.

00:00:33.535 –> 00:00:38.035
JEREMY: Are you a strategic senior executive assistant thinking about what’s next?

00:00:38.035 –> 00:00:46.835
JEREMY: Whether you’re ready for a promotion or loving the job you’re in, NOVA Chief of Staff’s certification course may be just the resource you’re hungry for.

00:00:46.835 –> 00:01:03.915
JEREMY: With over 400 students across 20 countries and rave reviews, students graduate from NOVA’s hands-on, self-paced online course with the confidence, knowledge, and power to make the move to Chief of Staff for their executive.

00:01:03.915 –> 00:01:05.475
JEREMY: But don’t take my word for it.

00:01:05.475 –> 00:01:15.555
JEREMY: Visit leaderassistant.com/nova to find countless testimonials, the course syllabus, and lots of free resources to support you in your career journey.

00:01:15.555 –> 00:01:17.915
JEREMY: Hey friends, welcome to The Leader Assistant Podcast.

00:01:17.915 –> 00:01:21.495
JEREMY: It’s your host, Jeremy Burrows, and this is episode 286.

00:01:23.175 –> 00:01:25.715
JEREMY: I’m very excited to be speaking with Monique Helstrom again.

00:01:25.715 –> 00:01:26.815
JEREMY: Hello, Monique.

00:01:26.815 –> 00:01:27.635
MONIQUE: Hello, Jeremy.

00:01:28.555 –> 00:01:37.775
JEREMY: So for those of you who have been longtime listeners of the show, Monique was on episode 16 originally.

00:01:37.775 –> 00:01:40.595
JEREMY: That was back in June of 2019.

00:01:41.755 –> 00:01:53.315
JEREMY: So 16, so you can check out the show notes at leaderassistant.com/16 and you can listen to more of Monique’s story in that episode.

00:01:53.315 –> 00:01:58.855
JEREMY: But she was also on episode 118, and then 166.

00:01:58.855 –> 00:02:02.935
JEREMY: We talked about how to have tough conversations in that one.

00:02:02.935 –> 00:02:05.795
JEREMY: And then 118, we talked about communication.

00:02:05.795 –> 00:02:18.335
JEREMY: And then in 16, we talked all about her former work as chief of Simon Sinek and her Philadelphia Eagles fandom and all that fun stuff.

00:02:18.335 –> 00:02:20.195
JEREMY: So definitely check out those episodes.

00:02:20.195 –> 00:02:26.035
JEREMY: I will link to them in the show notes for this episode, which again is 286, leaderassistant.com/286.

00:02:29.195 –> 00:02:29.915
JEREMY: I know, right?

00:02:29.915 –> 00:02:30.435
JEREMY: There you go.

00:02:30.435 –> 00:02:31.755
MONIQUE: Look at that.

00:02:31.755 –> 00:02:35.375
MONIQUE: We’ve been on this journey for quite some time.

00:02:35.375 –> 00:02:36.375
JEREMY: It’s been awesome.

00:02:36.375 –> 00:02:40.015
JEREMY: So let’s do a little recap.

00:02:40.015 –> 00:02:43.895
JEREMY: So I’m not going to make everyone go back and listen just to hear the basics.

00:02:43.895 –> 00:02:46.055
JEREMY: So what city are you in?

00:02:46.075 –> 00:02:50.015
JEREMY: And tell us about what you love to do when you’re not working.

00:02:51.335 –> 00:02:52.695
MONIQUE: I’m in Denver, Colorado.

00:02:52.695 –> 00:02:56.035
MONIQUE: OG from Philadelphia, obviously, as an Eagles fan.

00:02:56.095 –> 00:03:00.915
MONIQUE: I’m heading to Philadelphia tomorrow, actually, to visit the family.

00:03:00.915 –> 00:03:12.415
MONIQUE: And so yeah, but currently live in Denver, Colorado with my dog, Birdie, and we enjoy a lot of the outdoors, lots and lots and lots of hiking.

00:03:13.955 –> 00:03:17.255
MONIQUE: And you can do that for four seasons here in Denver.

00:03:17.475 –> 00:03:20.595
MONIQUE: So that’s what we do.

00:03:20.595 –> 00:03:21.635
JEREMY: Love it.

00:03:21.655 –> 00:03:37.495
JEREMY: And when we last spoke, you were doing speaking and coaching for executives, but also businesses and then also executive assistants.

00:03:37.495 –> 00:03:42.975
JEREMY: As a former administrative professional in your career, you have lots of experience in that world.

00:03:42.975 –> 00:03:46.535
JEREMY: And again, people can learn more about that time of your life.

00:03:47.495 –> 00:03:49.935
JEREMY: On the prior episodes.

00:03:49.935 –> 00:03:59.955
JEREMY: But tell us a little bit more about maybe the updates to your career journey and where your focus has been more recently.

00:03:59.955 –> 00:04:00.395
MONIQUE: Sure.

00:04:00.395 –> 00:04:01.035
MONIQUE: Thank you.

00:04:01.035 –> 00:04:02.035
MONIQUE: Thank you for the stage.

00:04:02.995 –> 00:04:14.635
MONIQUE: So, my journey or at least the way that my orientation has always been, has always been towards the executive assistant in an administrative realm.

00:04:14.635 –> 00:04:29.795
MONIQUE: I was one, I’ve been one for a really long time, obviously, and throughout coaching executives as well on how to have an assistant, what to do with these wonderful machines called executive assistants who work so hard to keep them afloat.

00:04:30.795 –> 00:04:38.975
MONIQUE: And it was only natural that I slid into recruiting for administrative professionals as well.

00:04:40.195 –> 00:04:53.175
MONIQUE: And, you know, as we know, it is difficult to find the relationship, the real, that bond that you can have with an executive where you know things are just going to work.

00:04:53.175 –> 00:04:57.675
MONIQUE: And as you know, you have a very good relationship with your executive.

00:04:57.795 –> 00:05:00.175
MONIQUE: I have a very good relationship with Simon.

00:05:00.175 –> 00:05:05.435
MONIQUE: And it was weird for me to realize that sometimes people don’t have that.

00:05:05.755 –> 00:05:10.955
MONIQUE: And they don’t have great colleagues on either side, let’s call it.

00:05:10.955 –> 00:05:17.815
MONIQUE: So it made sense for me to try and help more executives find that.

00:05:17.815 –> 00:05:33.955
MONIQUE: So I started recruiting, obviously getting administrative assistants, executive assistants, chief of staffs, for executives of all levels, of all different startups, all the way up to finance, agriculture, to all different professions.

00:05:33.955 –> 00:05:35.935
MONIQUE: So I’ve been doing that for quite some time.

00:05:36.675 –> 00:05:40.795
MONIQUE: But I’m still coaching, again, I’m still coaching executives on how to have an assistant.

00:05:40.795 –> 00:05:54.515
MONIQUE: I’m still coaching assistants on skill building, and also adding resume services and how to interview better, and everything that goes around that hard, hard transition of getting a new job.

00:05:54.515 –> 00:05:54.915
JEREMY: Love it.

00:05:54.915 –> 00:05:58.235
JEREMY: So we’re going to dive into those topics in this conversation.

00:05:59.355 –> 00:06:14.015
JEREMY: But before we jump into the specifics on like interviews and resume writing, what would you say is maybe one or two things that assistants should know about the recruiting world?

00:06:14.015 –> 00:06:20.295
JEREMY: Working as a recruiter, working with these companies and these executives, trying to find an assistant and find a match.

00:06:21.035 –> 00:06:29.235
JEREMY: What’s maybe something that’s inside baseball, if you will, on the recruiting world?

00:06:29.235 –> 00:06:30.015
MONIQUE: Insider tip.

00:06:30.315 –> 00:06:31.235
MONIQUE: Any direction?

00:06:31.235 –> 00:06:32.895
MONIQUE: I mean, that’s fairly broad.

00:06:33.175 –> 00:06:34.355
MONIQUE: Any specific direction?

00:06:34.375 –> 00:06:42.775
JEREMY: I think if you’re listening right now and you don’t have a job and you’re trying to find a job, you’re probably thinking, okay, what do I need to know?

00:06:43.315 –> 00:06:44.495
JEREMY: Give me that edge.

00:06:44.495 –> 00:06:46.475
JEREMY: Give me that edge in the recruiter world.

00:06:46.475 –> 00:06:48.455
MONIQUE: So I’ll give you a little secret.

00:06:48.535 –> 00:06:57.395
MONIQUE: The Inside Baseball, number one, as we know, this profession is slightly amorphous.

00:06:57.395 –> 00:06:59.435
MONIQUE: We all do slightly different things.

00:06:59.435 –> 00:07:01.635
MONIQUE: We all have slightly different titles.

00:07:03.075 –> 00:07:06.895
MONIQUE: Most often, people don’t know what we do in an organization.

00:07:06.895 –> 00:07:26.195
MONIQUE: Then we try and get a job and we put on a piece of paper what we do for a living, where the person reading it on the other end might be HR or a recruiter firm or a CEO, who doesn’t necessarily need to know A through Z of what you do.

00:07:26.195 –> 00:07:28.655
MONIQUE: They want to know what the outcome is.

00:07:28.655 –> 00:07:34.475
MONIQUE: They want to know why you do it and they want to know what you’re doing it for or what it produced.

00:07:34.475 –> 00:07:38.975
MONIQUE: I read a lot of resumes that are like, I do this and this and this and this and this and this.

00:07:38.975 –> 00:07:48.775
MONIQUE: I’d rather see in order to keep my executive on time and never wait for a meeting, here’s some of the steps, here’s what I do.

00:07:48.775 –> 00:07:49.935
MONIQUE: Give me the outcome.

00:07:49.935 –> 00:07:58.815
MONIQUE: Tell me what these steps are for because executives, they don’t know what you do and then they have to read on a piece of paper and say, that’s what I want.

00:07:59.135 –> 00:08:08.635
MONIQUE: Write it in a way that an executive is going to say, that’s what I want or HR is going to say, that’s what I want, not in how we want to describe what we did.

00:08:08.635 –> 00:08:09.535
JEREMY: Yeah.

00:08:09.535 –> 00:08:17.415
JEREMY: An example would be, let’s say my resume says, I scheduled meetings.

00:08:17.415 –> 00:08:18.935
JEREMY: Yeah.

00:08:20.255 –> 00:08:22.835
JEREMY: How would I rewrite that?

00:08:22.835 –> 00:08:24.335
MONIQUE: How would I rewrite that?

00:08:25.435 –> 00:08:28.335
MONIQUE: Again, it depends on who you’re working for or what the context is.

00:08:28.335 –> 00:08:34.155
MONIQUE: I’m going to give you a really broad overview, but what was the purpose of scheduling meeting?

00:08:34.155 –> 00:08:38.915
MONIQUE: I’ll tell you in my case, it was to help Simon inspire the world.

00:08:39.835 –> 00:08:45.315
MONIQUE: If I keep his schedule organized, he can go out and inspire more people to do the things that inspire them.

00:08:45.315 –> 00:08:47.035
MONIQUE: That’s truly what I was doing.

00:08:47.635 –> 00:08:50.255
MONIQUE: That’s how I wrote it in my resume.

00:08:54.095 –> 00:08:59.855
MONIQUE: Yes, I scheduled 275 meetings a week and used three different systems.

00:09:01.375 –> 00:09:04.315
MONIQUE: Yes, I did all those things, but what was the outcome?

00:09:04.395 –> 00:09:10.955
MONIQUE: The outcome was Simon grew from X amount of audience to X amount of audience.

00:09:10.955 –> 00:09:14.475
MONIQUE: One of the ways that we did that was saying on time and on force.

00:09:14.635 –> 00:09:17.955
MONIQUE: I am a master at doing that.

00:09:17.955 –> 00:09:21.515
MONIQUE: That was a really odd explanation, but you see.

00:09:21.515 –> 00:09:22.615
JEREMY: No, no.

00:09:22.615 –> 00:09:23.555
JEREMY: Yeah, it makes sense.

00:09:23.555 –> 00:09:42.975
JEREMY: I think for me, if I was going to think about my current role with my current executive and a meeting that I just helped schedule that he had a couple of days ago, turned into a $250,000 investment in our investment round.

00:09:42.975 –> 00:09:55.555
JEREMY: And so for me, it’s like, OK, when you see those quantifiable results from these meetings that you schedule, then yeah, it’s a lot more than just I scheduled meetings.

00:09:56.515 –> 00:09:57.355
MONIQUE: Absolutely.

00:09:57.355 –> 00:10:09.775
MONIQUE: And if you have exact quantifiable details, that’s even better because then you can, you got numbers and if you’re not putting that in your file for why I am so cool, then you should.

00:10:11.775 –> 00:10:29.135
MONIQUE: And if you don’t have quantifiable data, so what if you kept your executive or executives or whomever you work with or for on point, what would that do?

00:10:29.135 –> 00:10:29.735
MONIQUE: What does it do?

00:10:29.915 –> 00:10:32.155
MONIQUE: What is keeping them on schedule?

00:10:32.375 –> 00:10:33.535
MONIQUE: What are they getting to do?

00:10:33.535 –> 00:10:36.235
MONIQUE: Are they doctors who are getting to help people?

00:10:36.235 –> 00:10:40.775
MONIQUE: Or, you know, so it’s kind of a switch of the focus.

00:10:40.775 –> 00:10:42.575
JEREMY: Yeah.

00:10:42.575 –> 00:10:42.995
JEREMY: Definitely.

00:10:44.195 –> 00:10:45.855
MONIQUE: because again, who’s reading that?

00:10:45.855 –> 00:10:47.215
MONIQUE: Who’s reading your resume?

00:10:47.215 –> 00:10:49.795
MONIQUE: It’s not other EAs reading your resume.

00:10:49.795 –> 00:10:50.635
JEREMY: Right.

00:10:50.635 –> 00:10:51.955
JEREMY: Right.

00:10:51.955 –> 00:11:00.955
JEREMY: So speaking of reading resumes, is there, and actually I kind of have a side question on the recruiter side first.

00:11:00.955 –> 00:11:09.355
JEREMY: You know, is recruiting or working with, if I’m an assistant, which I am, but if I’m an assistant looking for a job, which I’m not at the moment.

00:11:14.215 –> 00:11:27.515
JEREMY: Is it kind of like working with real estate agents where it’s like, you know, you signed up with one real estate agent and then it’s a big no-no to go buy a house with this real estate agent.

00:11:27.515 –> 00:11:32.655
JEREMY: Like, what’s the whole recruiter code?

00:11:32.655 –> 00:11:40.295
JEREMY: You know, like, can I have a relationship with this recruiter and, you know, put some time with this one too?

00:11:40.295 –> 00:11:43.195
JEREMY: And like, what are your thoughts on that?

00:11:43.195 –> 00:11:48.295
MONIQUE: I mean, obviously, being a recruiter, exclusivity is fabulous.

00:11:48.295 –> 00:12:09.395
MONIQUE: And for certain types of recruiters, it’s really needed almost, you know, for me finding a specific human being to be the perfect type of executive assistant to the CEO for this type of business.

00:12:11.295 –> 00:12:16.035
MONIQUE: If you have multiple people looking for that person, you’re going to get skewed results.

00:12:16.035 –> 00:12:24.135
MONIQUE: So you would want to be the exclusive and frankly, the other person would want you to be the exclusive as well, to be, you know, all of it coming through one central hub.

00:12:24.135 –> 00:12:45.215
MONIQUE: So, you know, some of those higher-end exclusive recruiters also want you to be, you know, want you to have be only with them, but I don’t think some of the more generalized places like Robert Half and, you know, Searchwide, some of those, I don’t think they require you to be exclusive with them.

00:12:45.375 –> 00:12:46.635
MONIQUE: I do.

00:12:46.635 –> 00:12:46.935
JEREMY: Right.

00:12:46.935 –> 00:12:47.695
JEREMY: Yeah.

00:12:47.695 –> 00:12:48.355
JEREMY: Fair enough.

00:12:48.355 –> 00:12:48.735
JEREMY: Fair enough.

00:12:49.835 –> 00:12:50.135
JEREMY: Okay.

00:12:50.135 –> 00:13:00.755
JEREMY: So you’ve, you’re working with a recruiter and you, they present you for some jobs and you get some interviews.

00:13:00.755 –> 00:13:07.835
JEREMY: What are a couple of tips, maybe in prep for the interview, but also in the middle of the interview?

00:13:08.615 –> 00:13:17.795
JEREMY: What can you share to impart your wisdom with the assistants listening who are maybe either going into an interview tomorrow and a little bit of confidence?

00:13:17.795 –> 00:13:19.035
MONIQUE: In prep or in the middle?

00:13:19.035 –> 00:13:20.135
MONIQUE: Okay.

00:13:20.135 –> 00:13:23.215
MONIQUE: So in prep, know who you’re talking to.

00:13:23.215 –> 00:13:26.955
MONIQUE: Do some research, research, research, research.

00:13:26.955 –> 00:13:33.975
MONIQUE: You’d be shocked at how many people don’t go to a company’s website before they interview with the company.

00:13:33.975 –> 00:13:41.815
MONIQUE: So make sure that you know who you’re talking to, maybe what their position is, what the company does, what their website is.

00:13:41.815 –> 00:13:44.035
MONIQUE: Look on their LinkedIn, look on their social.

00:13:44.035 –> 00:13:48.415
MONIQUE: You should be doing this anyway before you even submit your resume.

00:13:48.415 –> 00:13:54.155
MONIQUE: But if you have already submitted the resume and have the interview, show up and know what you’re talking about.

00:13:54.155 –> 00:14:00.875
MONIQUE: Reference something that they say on their website, reference something that you read on their website that sparked your interest.

00:14:00.875 –> 00:14:04.475
MONIQUE: Shows them that you are paying attention, that you’re interested in this topic.

00:14:07.415 –> 00:14:12.695
MONIQUE: And during the interview, I guess, what’s one thing I can advise?

00:14:14.015 –> 00:14:15.195
MONIQUE: We’re human.

00:14:15.195 –> 00:14:16.895
MONIQUE: If you get flustered, it’s fine.

00:14:16.895 –> 00:14:23.095
MONIQUE: You know, we don’t all do these types of things well, interviews and things.

00:14:23.095 –> 00:14:28.555
MONIQUE: And so if you lose your train of thought, don’t cower or do anything.

00:14:28.555 –> 00:14:30.655
MONIQUE: just, oh man, I lost my train of thought.

00:14:30.735 –> 00:14:31.935
MONIQUE: You know when that happens?

00:14:31.935 –> 00:14:33.575
MONIQUE: And then get back on track.

00:14:33.575 –> 00:14:34.515
MONIQUE: You know, we’re all humans.

00:14:34.515 –> 00:14:35.195
MONIQUE: We’re all messy.

00:14:35.195 –> 00:14:35.715
MONIQUE: It’s okay.

00:14:37.175 –> 00:14:43.355
MONIQUE: just be the messy individual that you are sometimes because they’re going to see that anyway, right?

00:14:43.355 –> 00:14:45.075
MONIQUE: Depends on us.

00:14:45.075 –> 00:14:45.915
JEREMY: Right.

00:14:45.915 –> 00:14:48.675
JEREMY: Take a deep breath and start over.

00:14:48.675 –> 00:14:50.455
MONIQUE: Take a deep breath, get back on track.

00:14:50.455 –> 00:14:52.015
MONIQUE: Finish what you were saying.

00:14:52.015 –> 00:14:52.295
JEREMY: Yeah.

00:14:52.295 –> 00:14:52.975
MONIQUE: Take a hit of pause.

00:14:54.535 –> 00:14:56.375
JEREMY: Love it.

00:14:56.375 –> 00:14:56.835
JEREMY: Okay.

00:14:56.835 –> 00:15:03.135
JEREMY: So then, actually, last one on interviews question wise is after the interview.

00:15:03.135 –> 00:15:07.255
JEREMY: I know a lot of people say, you know, you’ve got to send a thank you email.

00:15:07.255 –> 00:15:09.775
JEREMY: You’ve got, you know, you’ve got to follow up.

00:15:09.775 –> 00:15:14.595
JEREMY: You know, you want to be persistent, but not you want to be pleasantly persistent.

00:15:14.595 –> 00:15:15.935
JEREMY: You know, all those things.

00:15:16.215 –> 00:15:18.895
JEREMY: What’s the best thing, you know, after you go home from the interview?

00:15:19.455 –> 00:15:20.035
JEREMY: What should they do?

00:15:25.544 –> 00:15:28.924
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00:15:37.304 –> 00:15:49.464
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00:15:49.464 –> 00:15:51.864
<v SPEAKER_2>It’s the perfect next step for executive assistants.

00:15:52.524 –> 00:15:58.104
<v SPEAKER_2>Head to leaderassistant.com/nova to learn more, grab the syllabus and enroll today.

00:16:02.064 –> 00:16:03.584
MONIQUE: I always recommend a thank you.

00:16:03.584 –> 00:16:05.204
MONIQUE: I love getting the thank yous.

00:16:05.204 –> 00:16:14.684
MONIQUE: Again, something specific that lets me know that you didn’t copy and paste the same email to five different people who you had interviews with.

00:16:14.684 –> 00:16:15.524
MONIQUE: Thanks for the interview.

00:16:15.524 –> 00:16:17.964
MONIQUE: I hope you have a wonderful day.

00:16:17.964 –> 00:16:21.084
MONIQUE: Something I really enjoyed talking with you about blah, blah, blah.

00:16:22.224 –> 00:16:27.684
MONIQUE: I feel like you were interested, like you were paying attention, like you were listening.

00:16:28.224 –> 00:16:30.824
MONIQUE: I like the thank you.

00:16:30.824 –> 00:16:32.464
MONIQUE: I like a generalized follow-up.

00:16:32.464 –> 00:16:43.324
MONIQUE: Again, this depends on the job because if I’m trying to place this job in a week, that’s a different schedule for you to follow up than if I’m trying to place this job in a month.

00:16:43.904 –> 00:16:46.444
MONIQUE: Yeah.

00:16:46.444 –> 00:16:53.264
MONIQUE: I guess it really depends on how soon they’re trying to have a warm body in the seat.

00:16:54.584 –> 00:16:59.744
MONIQUE: But follow up occasionally.

00:17:00.004 –> 00:17:02.464
MONIQUE: I definitely don’t need every day.

00:17:02.464 –> 00:17:04.924
MONIQUE: Frankly, it’s not going to really sway my decision anyway.

00:17:06.124 –> 00:17:08.404
JEREMY: Yeah.

00:17:08.404 –> 00:17:08.644
JEREMY: Cool.

00:17:08.644 –> 00:17:33.084
JEREMY: So what about, let’s talk about resumes then, because I’ve seen a lot of comments and talked to a lot of assistants right now that are just discouraged because they see on LinkedIn or they see on Indeed or whatever sites they’re applying for these jobs and they’re like, oh, it says that a thousand people applied for this job, or it says that 2,000 people have filled out a application for this role on LinkedIn or whatever.

00:17:33.364 –> 00:17:37.604
JEREMY: It does all those little social cues and FOMO stats.

00:17:38.924 –> 00:17:48.644
JEREMY: So one, what do you say to that specific comment that I’ve seen over and over again of like, since there’s a thousand people, do I even need to apply?

00:17:48.764 –> 00:17:52.344
JEREMY: Is there even a point?

00:17:52.344 –> 00:17:53.244
JEREMY: So that’s the first part.

00:17:53.244 –> 00:17:59.864
JEREMY: The second part is just like, what can you do when you’re crafting your resume to cut through the noise?

00:18:00.784 –> 00:18:02.104
MONIQUE: Okay.

00:18:02.104 –> 00:18:04.044
MONIQUE: So, okay, the two-parter.

00:18:04.044 –> 00:18:05.384
MONIQUE: You like the two-parter questions.

00:18:05.384 –> 00:18:05.884
MONIQUE: I like it.

00:18:05.884 –> 00:18:07.764
JEREMY: You know, I’m a two-parter.

00:18:07.984 –> 00:18:09.804
JEREMY: It’s a two-parter day today for some reason.

00:18:09.804 –> 00:18:10.724
MONIQUE: It’s a two-parter kind of day.

00:18:10.724 –> 00:18:11.044
MONIQUE: Okay.

00:18:11.044 –> 00:18:19.404
MONIQUE: So part one was, if there’s a thousand resumes already being submitted, should you even do it?

00:18:19.404 –> 00:18:22.204
MONIQUE: Depends on how bad you want the job.

00:18:23.824 –> 00:18:34.604
MONIQUE: If you’re going around and I know people do it and there’s nothing wrong with any of these behaviors, but if you’re just going on and applying, applying, apply, apply, apply, apply, apply, apply.

00:18:34.604 –> 00:18:36.504
MONIQUE: The ones that have a thousand, forget it.

00:18:36.504 –> 00:18:37.864
MONIQUE: because you’re not paying attention to it.

00:18:37.864 –> 00:18:39.864
MONIQUE: You really don’t care about it anyway.

00:18:39.864 –> 00:18:40.764
MONIQUE: Leave it alone.

00:18:40.764 –> 00:18:44.364
MONIQUE: Let the other thousand people buy for the job.

00:18:44.784 –> 00:18:54.384
MONIQUE: If you read the job description and you’re like, this is me, I must get this job, then yes, you have to apply and you have to have your resume stand out.

00:18:54.384 –> 00:18:57.604
MONIQUE: Which leads to the second part question, how do you make your resume stand out?

00:18:58.244 –> 00:19:12.084
MONIQUE: In addition to what I said before, make sure that you’re describing the tasks that you did in a manner that’s going to make sense for the other person on the other end depending on who’s reading it, HR or the executive.

00:19:12.084 –> 00:19:16.604
MONIQUE: It’s usually more outcome-focused and it is performance-focused, action-focused.

00:19:18.324 –> 00:19:26.904
MONIQUE: But also, what is it?

00:19:26.904 –> 00:19:34.444
MONIQUE: Again, do some research and let me know that you’ve read my job description end-to-end.

00:19:34.444 –> 00:19:49.144
MONIQUE: When I get a cover letter that says, all I was reading and description of the CEO was exactly the type of CEO that I work for, here’s a story about it, and they tell me that they read it.

00:19:49.144 –> 00:19:49.604
MONIQUE: I love it.

00:19:49.604 –> 00:19:56.544
MONIQUE: I love those letters that I can read, that someone tells me why this is the job of their dreams.

00:19:56.544 –> 00:20:04.704
MONIQUE: That means a lot to me more than just the resume, because the resume itself has to stand out itself.

00:20:04.704 –> 00:20:16.764
MONIQUE: But if you’re just sending the resume, make sure that that matches too, and yes, I’m giving you extra work, should you customize your resume for every job.

00:20:16.764 –> 00:20:28.224
MONIQUE: Sorry to say this, but yes, if you really want to get the job, make sure that the way that you’re describing the things that you do or the things that they need on their side.

00:20:28.224 –> 00:20:43.104
MONIQUE: They’re saying, I need an executive assistant who is price conscious when booking air flights.

00:20:43.104 –> 00:20:54.344
MONIQUE: I’ve made that up, but when you’re describing what you do, don’t talk about the private jets and the private jets that you have scheduled for in the past because it’s too different.

00:20:54.344 –> 00:20:57.964
MONIQUE: So now your audience read the job description.

00:20:58.264 –> 00:20:59.864
MONIQUE: Tell me that you read the job description.

00:20:59.864 –> 00:21:01.044
MONIQUE: That’s one of the ways to stand out.

00:21:01.644 –> 00:21:02.904
JEREMY: Yeah.

00:21:03.384 –> 00:21:08.784
JEREMY: Are you a one-page or two-page resume person?

00:21:08.784 –> 00:21:09.984
MONIQUE: I don’t mind reading two.

00:21:10.304 –> 00:21:13.184
MONIQUE: I don’t even mind three if it captivates my attention.

00:21:14.244 –> 00:21:21.304
MONIQUE: If it’s single-spaced paragraphs on four pages, which I’ve gotten as well.

00:21:21.304 –> 00:21:23.304
MONIQUE: No.

00:21:23.304 –> 00:21:24.564
MONIQUE: One page is hard.

00:21:24.564 –> 00:21:33.804
MONIQUE: I mean, especially if you’re an esteemed assistant and you’ve been doing this for a while, one page is almost impossible, so nothing wrong with two.

00:21:34.484 –> 00:21:36.364
JEREMY: Three.

00:21:36.364 –> 00:21:45.584
JEREMY: Then what about even just some inspiration or encouragement?

00:21:45.584 –> 00:22:11.844
JEREMY: Doesn’t even have to be a practical tip or anything, but there are assistants in our community and Leader Assistant community who have been applying, who have customized cover letters for months, and had interviews, had eight rounds of interviews, made it to the top three, didn’t get selected.

00:22:11.844 –> 00:22:19.384
JEREMY: The next wave, had another seven interviews at this company, everything was going great, got down to the top three, didn’t get selected.

00:22:20.104 –> 00:22:24.264
JEREMY: How would you encourage those listening that are going through that right now?

00:22:24.264 –> 00:22:28.704
MONIQUE: Yeah.

00:22:28.704 –> 00:22:29.444
MONIQUE: It’s a transition.

00:22:29.444 –> 00:22:30.184
MONIQUE: You’re going through it.

00:22:30.584 –> 00:22:35.284
MONIQUE: Don’t shush it away, I guess, is those are the words of encouragement I will give you.

00:22:35.284 –> 00:22:36.764
MONIQUE: You’re going through a transition.

00:22:36.764 –> 00:22:37.884
MONIQUE: It’s hard.

00:22:37.884 –> 00:22:38.724
MONIQUE: It sucks.

00:22:38.724 –> 00:22:40.744
MONIQUE: Getting rejected sucks.

00:22:40.744 –> 00:22:45.964
MONIQUE: There’s lots of feels that come along with that, and the whole process of the up and down, and the anxiety and all that.

00:22:46.724 –> 00:22:51.844
MONIQUE: But, not but, and, and that’s your body’s way of telling you that you’re alive.

00:22:51.844 –> 00:23:06.624
MONIQUE: So the anxiety and the butterflies and the things and the worry, that’s your body and your brain telling you that you want to be in a better place, and you want to be in a different place, and that you’re ready, and that you’re going and you’re disappointed because you haven’t been there yet.

00:23:06.624 –> 00:23:19.724
MONIQUE: So thank your body for telling you that you’re alive, and, you know, you’re, it’s, there’s probably a reason if you didn’t get those other jobs, you probably have a terrible boss or something like that maybe.

00:23:22.924 –> 00:23:26.164
MONIQUE: But what are you going to learn from this whole situation?

00:23:26.164 –> 00:23:34.404
MONIQUE: You know, going through the process, feeling the anxiety, feeling the emotions, feeling the disappointment, again, don’t run away from it.

00:23:34.404 –> 00:23:34.924
MONIQUE: Sitting in it.

00:23:36.124 –> 00:23:39.964
MONIQUE: Sit somewhere and cry if you need to and be like, this sucks.

00:23:39.964 –> 00:23:47.724
MONIQUE: But don’t push it away and pretend that you’re not upset about it, because those kind of feelings always come back to get you at the end, they make you sick.

00:23:47.724 –> 00:23:50.904
MONIQUE: So just go through it and then figure out, what can I learn from this?

00:23:50.904 –> 00:23:51.724
MONIQUE: What can I do better?

00:23:51.724 –> 00:23:54.244
MONIQUE: How can I tweak my resume a little bit better next time?

00:23:54.244 –> 00:23:57.564
MONIQUE: Or how can I show up better on an interview?

00:23:57.564 –> 00:24:02.104
MONIQUE: Or what am I learning about the type of person I want to work for?

00:24:02.784 –> 00:24:08.764
MONIQUE: Or I’ve had six interviews with Oil and Gas and I keep not getting hired.

00:24:08.764 –> 00:24:10.804
MONIQUE: Maybe that’s not the direction I should go.

00:24:10.804 –> 00:24:13.264
MONIQUE: So pick up stuff along the way.

00:24:13.264 –> 00:24:17.404
MONIQUE: Don’t make it a wasted opportunity.

00:24:17.404 –> 00:24:17.884
JEREMY: Yeah.

00:24:17.884 –> 00:24:19.344
JEREMY: Yeah.

00:24:19.344 –> 00:24:19.504
JEREMY: Yeah.

00:24:19.504 –> 00:24:29.504
JEREMY: It’s like I tell my kids when it comes to their baseball tournaments and soccer tournaments and they lose and it’s like, all right, you either win or you learn.

00:24:30.244 –> 00:24:30.724
<v SPEAKER_2>Yeah.

00:24:30.724 –> 00:24:34.524
JEREMY: You know, it’s losing sucks.

00:24:34.524 –> 00:24:36.104
JEREMY: It’s never, it’s always more fun to win.

00:24:36.664 –> 00:24:37.364
JEREMY: Yeah.

00:24:37.364 –> 00:24:39.264
JEREMY: But what can we learn from it?

00:24:39.264 –> 00:24:40.104
<v SPEAKER_2>Yeah.

00:24:40.104 –> 00:24:44.804
MONIQUE: I prefer to be what do you, when you either win and learn or you lose and learn.

00:24:44.804 –> 00:24:46.764
MONIQUE: because either way, you’re learning something.

00:24:46.764 –> 00:24:48.144
JEREMY: There you go.

00:24:48.144 –> 00:24:50.964
MONIQUE: What to do more of or what to do less of.

00:24:50.964 –> 00:24:53.324
MONIQUE: So learning is everywhere.

00:24:55.704 –> 00:24:56.344
JEREMY: So, okay.

00:24:56.344 –> 00:25:00.224
JEREMY: So these are great tips, fun conversation.

00:25:00.224 –> 00:25:04.364
JEREMY: I want to hear a little bit about your coaching for assistance specifically.

00:25:06.304 –> 00:25:08.684
JEREMY: And how does that process work?

00:25:08.684 –> 00:25:14.304
JEREMY: I know there are a lot of people that are, oh, I want a mentor or I want to coach, or what’s the difference between a mentor and a coach?

00:25:14.304 –> 00:25:15.044
JEREMY: And they don’t know.

00:25:15.044 –> 00:25:25.284
JEREMY: And it’s like, so what’s your philosophy on coaching and how do you work, you know, specifically again, with assistance?

00:25:25.744 –> 00:25:34.324
JEREMY: And you mentioned, you know, you help them with their resume and you help them with interview, working through interviews and all that as well.

00:25:34.324 –> 00:25:43.544
JEREMY: But yeah, I mean, I know a lot of assistants could use coaching and a lot of them need coaching.

00:25:43.544 –> 00:25:48.904
JEREMY: But what have you seen has been the benefit for the assistants that you’ve worked with?

00:25:49.544 –> 00:25:50.464
MONIQUE: Okay.

00:25:50.464 –> 00:25:54.144
MONIQUE: So I consider myself, what I call to be a transitional coach.

00:25:54.164 –> 00:26:03.984
MONIQUE: I help people through transitions to getting from where they are to where they need to be, or who they should be, where they need to be, who they’ve always meant to be.

00:26:04.344 –> 00:26:06.124
MONIQUE: That’s where, that’s my sweet spot.

00:26:06.124 –> 00:26:24.504
MONIQUE: So if you’re, you know, professionally speaking, you want to get a promotion, you’re trying to get that better job, you’re trying to get a different executive, you’re moving up to the C-suite, or you’re changing jobs and you want to go to a different position, those are all transitions and those are professional transitions.

00:26:24.504 –> 00:26:32.884
MONIQUE: And so I can help you with that resume, with that, who are you now and who do you want to become and how do we get there?

00:26:32.884 –> 00:26:36.604
MONIQUE: So professionally, also just in life.

00:26:36.604 –> 00:26:44.644
MONIQUE: I, you know, many of my coaching clients currently at this moment, are not necessarily gunning for a specific position.

00:26:44.844 –> 00:26:50.204
MONIQUE: You know, they’re not like, I want to be this Chief of Staff or I want to be the blah-dee-blah.

00:26:50.204 –> 00:26:53.704
MONIQUE: They just want to be better at who they are.

00:26:53.704 –> 00:26:55.644
MONIQUE: They want to know more about themselves.

00:26:55.644 –> 00:26:58.184
MONIQUE: They want to know better about how to communicate.

00:26:58.184 –> 00:26:59.444
MONIQUE: They want to upgrade.

00:26:59.444 –> 00:27:01.684
MONIQUE: They want to upgrade their own evolution.

00:27:01.684 –> 00:27:05.364
MONIQUE: And so that’s really where my sweet spot is.

00:27:05.364 –> 00:27:12.844
MONIQUE: You know, some some coaches slash mentors are long term, you know, and they you’re especially a mentor.

00:27:12.844 –> 00:27:18.384
MONIQUE: You can be you can be a mentor or mentee for years, for a decade, you know, and and that’s one type.

00:27:18.384 –> 00:27:23.564
MONIQUE: My again, transitional type of coaching is for a specific need.

00:27:23.564 –> 00:27:25.224
MONIQUE: You know, I want to get a new job.

00:27:25.224 –> 00:27:27.664
MONIQUE: I want to transition into this person.

00:27:27.664 –> 00:27:31.264
MONIQUE: Most of my coaching is eight sessions, 12 sessions.

00:27:31.264 –> 00:27:35.964
MONIQUE: And then my clients will check in every quarter or something like that.

00:27:35.964 –> 00:27:43.224
MONIQUE: So it’s it’s again, I help you go from where you are to where you need to be.

00:27:43.224 –> 00:27:43.784
JEREMY: Awesome.

00:27:43.784 –> 00:27:44.064
JEREMY: Love it.

00:27:44.064 –> 00:27:49.804
JEREMY: And where’s the best place for people to find out more about you and reach out if they want to learn more?

00:27:49.804 –> 00:27:50.904
MONIQUE: It’s not hard to find me.

00:27:50.904 –> 00:27:53.844
MONIQUE: Monique Helstrom is my name and Monique Helstrom is how you find me.

00:27:53.844 –> 00:27:54.764
MONIQUE: That’s my website.

00:27:54.764 –> 00:27:56.224
MONIQUE: It’s all my instance.

00:27:56.224 –> 00:27:57.724
MONIQUE: It’s all of my social.

00:27:58.184 –> 00:28:01.704
MONIQUE: A friend told me the other day, she was like, you’re not hard to find.

00:28:03.004 –> 00:28:07.684
MONIQUE: That’s true and I’ve done that on purpose, but that’s also very scary.

00:28:08.944 –> 00:28:11.424
MONIQUE: And I am easy to find.

00:28:11.424 –> 00:28:12.744
MONIQUE: moniquehelstrom.com.

00:28:12.744 –> 00:28:14.484
MONIQUE: You can find me everywhere.

00:28:14.484 –> 00:28:15.304
JEREMY: Awesome.

00:28:15.304 –> 00:28:15.704
JEREMY: Great.

00:28:15.704 –> 00:28:28.244
JEREMY: And even though it is easy to find, I will put your LinkedIn and Instagram and all those, and the website and everything, all those links in the show notes at leaderassistant.com/286, leaderassistant.com/286.

00:28:31.284 –> 00:28:41.284
JEREMY: And I think the last thing I wanted to just ask you about, just because I’m personally curious, you worked with Simon Sinek for a long time.

00:28:41.524 –> 00:28:42.864
JEREMY: Was it like seven years or something?

00:28:42.864 –> 00:28:44.224
JEREMY: I can’t remember.

00:28:44.224 –> 00:28:48.204
MONIQUE: Almost nine, I think, or somewhere dancing around the nine years.

00:28:48.204 –> 00:28:53.184
JEREMY: And it’s been how long since you’ve parted ways and?

00:28:55.784 –> 00:28:58.084
MONIQUE: 2020, 2019, yeah, four.

00:28:58.084 –> 00:28:58.904
JEREMY: Okay.

00:28:58.904 –> 00:29:03.984
JEREMY: So I’m just curious, I’ve worked with executives for long periods.

00:29:03.984 –> 00:29:06.784
JEREMY: I worked with my last executives six years.

00:29:06.784 –> 00:29:08.604
JEREMY: I actually worked in the organization for 12 years.

00:29:10.404 –> 00:29:16.044
JEREMY: I’ve started, well, actually, I’m in the middle of year eight with my current executive.

00:29:17.844 –> 00:29:30.624
JEREMY: But there’s always those, at least for me, it seems there’s always those looking back and thinking back on the good, the bad, and the ugly with former organizations and former executives.

00:29:30.624 –> 00:29:38.424
JEREMY: And I always, I don’t know again, maybe it’s just me, but I always think like, okay, like, this was, that was crazy.

00:29:38.424 –> 00:30:00.744
JEREMY: Like, if I would have known this, then that would have changed everything, you know, and not like regrets or anything, but just like maybe lessons learned or now that it’s been four years since that role as his assistant slash chief of staff.

00:30:03.204 –> 00:30:27.444
JEREMY: Has there been anything that has, you know, I don’t know, stories or ideas or, you know, great gratitude moments or, you know, is there anything that’s come just now that that separation has been there that you would like to share or that put you on the spot?

00:30:27.444 –> 00:30:28.744
MONIQUE: It’s a broad question too.

00:30:28.744 –> 00:30:29.864
MONIQUE: Yeah, put me on the spot.

00:30:29.964 –> 00:30:32.704
MONIQUE: So anything that I felt since?

00:30:32.704 –> 00:30:55.044
JEREMY: Yeah, I mean, are you like, I miss working at that team and, you know, it was a fun world or like, you know, I still see things in the media or with them and it gives me this like, you know, feeling of, oh, you know, those were good days or like, oh, I’m glad I’m not working there anymore.

00:30:55.484 –> 00:30:56.704
JEREMY: I’m happy with where I am.

00:30:56.784 –> 00:30:58.404
MONIQUE: You know what you want to hear?

00:30:59.884 –> 00:31:01.324
MONIQUE: Okay, so takeaways.

00:31:01.324 –> 00:31:03.744
MONIQUE: All right, round to that.

00:31:03.744 –> 00:31:11.224
MONIQUE: I guess if I just to summarize a decade of working for someone in just a few moments.

00:31:13.584 –> 00:31:19.844
MONIQUE: I mean, wow, it was, I do think back and I think we’ll really summarize it.

00:31:19.844 –> 00:31:21.104
MONIQUE: I think one of two things.

00:31:21.624 –> 00:31:30.764
MONIQUE: First one, I think is, what a crazy freaking life that was, that we led together for so long.

00:31:30.764 –> 00:31:34.764
MONIQUE: The travel and just being everywhere and meeting so many people.

00:31:34.764 –> 00:31:46.404
MONIQUE: I mean, I would be with or around thousands of people in a week, thousands, and then we went into COVID immediately after that.

00:31:46.404 –> 00:31:50.124
MONIQUE: So it was just, it was such a one in the lifetime experience.

00:31:50.244 –> 00:31:50.984
MONIQUE: It was amazing.

00:31:50.984 –> 00:31:55.424
MONIQUE: It was just sometimes I have to look back and I’m like, whoa, that’s nuts.

00:31:55.424 –> 00:31:57.304
JEREMY: Did that actually happen?

00:31:57.324 –> 00:31:58.904
MONIQUE: That really happened.

00:32:00.904 –> 00:32:06.444
MONIQUE: I guess that translates into me being grateful for everything that happened.

00:32:06.444 –> 00:32:11.104
MONIQUE: Every time I fell down and went boom, taught me a lesson.

00:32:11.104 –> 00:32:17.164
MONIQUE: Every time I screwed up and Simon caught me on it, I learned something.

00:32:17.924 –> 00:32:22.364
MONIQUE: Every time I did something well and I got caught on that too, I learned something too.

00:32:23.604 –> 00:32:27.504
MONIQUE: I wouldn’t be who I am now if it wasn’t for him and that organization without a doubt.

00:32:27.504 –> 00:32:33.464
MONIQUE: With Kim, with everyone that worked in that organization, I wouldn’t be me.

00:32:33.464 –> 00:32:37.004
MONIQUE: I wouldn’t be this version of me, I guess, without them.

00:32:38.064 –> 00:32:38.324
JEREMY: Awesome.

00:32:38.324 –> 00:32:39.124
JEREMY: Well, thanks for sharing.

00:32:39.124 –> 00:32:41.944
JEREMY: Thanks for letting me put you on the spot.

00:32:41.944 –> 00:32:54.744
JEREMY: It’s good to catch up always and I appreciate you over the years being supportive of me and my crazy journey and writing the, I did want to share the funny.

00:32:54.744 –> 00:33:01.604
JEREMY: You wrote the forward to my book, which was awesome and so glad you did that.

00:33:01.604 –> 00:33:06.384
JEREMY: I’m very appreciative always of the fact that you did that.

00:33:06.384 –> 00:33:23.504
JEREMY: But what’s funny is I get tagged every once in a while on social media and it’s like, oh, hey, I’m reading Jeremy’s book and here’s a quote that I really liked from his book and they’ll put the quote in the LinkedIn post or the Instagram shot or whatever.

00:33:23.504 –> 00:33:36.464
JEREMY: And I swear three out of every four of those posts that people tag me in and whatever, the quote that they pull is from your forward.

00:33:37.664 –> 00:33:39.664
JEREMY: So I’m just like-

00:33:39.664 –> 00:33:40.984
MONIQUE: Or is it a few different ones?

00:33:40.984 –> 00:33:43.464
JEREMY: It’s a few different ones, but it’s always from your forward.

00:33:43.624 –> 00:33:46.864
JEREMY: And I’m just like, okay, all right, you know what?

00:33:46.864 –> 00:33:47.284
JEREMY: You know what?

00:33:47.284 –> 00:33:48.124
JEREMY: That’s still cool.

00:33:48.124 –> 00:33:49.384
JEREMY: That’s still cool.

00:33:49.384 –> 00:33:50.024
MONIQUE: That’s so cool.

00:33:50.024 –> 00:33:52.384
JEREMY: But it’s just funny because like, oh, Jeremy’s quote from his book.

00:33:52.384 –> 00:33:54.144
JEREMY: And I look at him like, I don’t remember writing that.

00:33:54.144 –> 00:33:55.964
JEREMY: I’m like, oh, that’s because Monique wrote that.

00:33:55.964 –> 00:33:57.824
MONIQUE: That’s because Monique wrote it.

00:33:57.824 –> 00:34:00.044
MONIQUE: Side tag me so I can see them too.

00:34:00.044 –> 00:34:01.384
JEREMY: Yeah, I usually try to.

00:34:01.384 –> 00:34:03.424
MONIQUE: I can get the dopamine from it as well.

00:34:03.444 –> 00:34:04.884
MONIQUE: Oh, that’s sweet.

00:34:04.884 –> 00:34:10.964
JEREMY: And I’m like, OK, I’m like, either either they’re just reading the forward and then put the book down because they’re like, yeah, let’s go.

00:34:11.004 –> 00:34:14.664
JEREMY: No, or, you know, anyway, I just wanted to share that.

00:34:15.744 –> 00:34:16.684
MONIQUE: Maybe it’s the opposite.

00:34:16.684 –> 00:34:24.504
MONIQUE: Maybe they read the whole book and then afterwards, they read the forward and it was it was the afterward, not the forward.

00:34:24.504 –> 00:34:25.364
JEREMY: Awesome.

00:34:25.364 –> 00:34:28.044
JEREMY: Well, Monique, thanks again for being on the show.

00:34:28.044 –> 00:34:30.084
JEREMY: Best of luck to you and we’ll see you.

00:34:30.084 –> 00:34:33.644
MONIQUE: Two hundred and seventy episodes later, buddy.

00:34:33.644 –> 00:34:35.564
JEREMY: Yeah, we’ll see you.

00:34:35.564 –> 00:34:37.944
JEREMY: We’ll see you at three hundred and something.

00:34:38.384 –> 00:34:39.244
MONIQUE: Three hundred and something.

00:34:39.244 –> 00:34:40.684
MONIQUE: We have to see you then.

00:34:40.684 –> 00:34:41.204
JEREMY: Awesome.

00:34:41.204 –> 00:34:41.904
JEREMY: Well, thanks so much.

00:34:41.904 –> 00:34:42.804
JEREMY: Appreciate it.

00:34:53.510 –> 00:34:56.170
<v SPEAKER_3>Please review on Apple Podcasts.

00:35:02.609 –> 00:35:04.309
<v SPEAKER_2>goburrows.com.

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